Advertising

I plan to get advertising for my newspaper. This will appeal to students, which may include restaurant discounts, club discounts, and drink promotions. I feel that advertising on the front page of a newspaper is a great way of appealing to the demographic. Advertising also helps with the cost of publishing the newspaper. The adverts which feature on the front of newspapers are display adverts as they include text, photographs, logos, and other information.

I feel that contacting a local DJ in the area of Portsmouth will work well with the conventions and forms of my newspaper. This is due to students going to night clubs and pubs. The demographic and target audience I am aiming at may be aware of the nightclub the DJ works at, therefore appealing to them to buy the newspaper.

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